Lunch & Learn: Thought Leadership

Date: 
19 Nov 2021 - 12:00pm
Topic: 
Thought Leadership
PDU Category: 
Leadership
Description: 

Thought leadership is not just for university professors and heads of state. You too can become a thought leader in your field. Thought leaders gain more followers, get more speaking opportunities and ultimately attract more attention. Join Sue Yasav, CEO of Marquette Marketing, as she goes through the steps to becoming a thought leader. She'll take the class from creating content to becoming viewed as an expert. As the CEO of a firm that focuses on creating thought leaders and the former Head of Thought Leadership at Synchrony Financial, Sue will share her experiences and give you tools to transform yourself and your company into a thought leader.

Facilitator: 
Sue Yasav

Sue Yasav is the Founder of Marquette Marketing, a specialized marketing firm, focused on value propositions, content strategy and thought leadership. She has had leadership roles in major marketing disciplines, including marketing strategy, digital marketing, content strategy, content creation and thought leadership. Sue has an MBA in Finance and is a certified Master Black Belt of Lean/Six Sigma. She has had progressive leadership roles at IBM, Citibank, GE Capital and Synchrony Financial.

Event Location: 

Virtual Meeting (Zoom)

Lunch & Learns are open to PMIW Chapter members only.

Pre-registration is required. Registration closes Thursday, Nov 18 2021, at 11:59 p.m.

Chapter members, Register here!

Those who have pre-registered will be sent the link for the Zoom session very early in the morning on the day of the meeting.